Ikea Does Big Things with Small Spaces

Ikea continues to demonstrate they get it. They really get it.

They've come up with a clever ad that reinforces their entire business model - making the most of small spaces.

German ad agency "Thjnk" and "Production Studio I" teamed up to create Ikea's RGB Billboard, which makes the most of limited space. It's all in German, so look at the sub titles.

Pretty clever. Check it out!